Bitcoin · Marketing · No pretending

satseo.com

Where a decade of online marketing meets a much older obsession: sound money, self-custody, and the slow, deliberate case for Bitcoin.

sats stacked reading this page: 0

One person, two passions

I've spent years in online marketing — building sites, learning what actually earns a reader's trust versus what just games a ranking. Bitcoin has run alongside that the whole time: not as a trade, but as a slow-burn interest in the technology, the culture, and the case for holding your own keys.

Satseo is where those two things finally share an address.

Plainly, and without hype

No moonshot price predictions, no manufactured urgency. Just clear, direct writing about the tools, protocols, and decisions that come with taking Bitcoin and self-custody seriously — occasional opinions included.

Bitcoin-first, on purpose

This isn't a general crypto site. Depth on one thing beats a shallow take on a dozen — so the coverage stays Bitcoin-first, with other protocols making an appearance only when there's a genuine reason to bring them up.

01

Self-custody & hardware wallets

Bitcoin-only setups, multisig, and the practical decisions people actually get stuck on.

02

Bitcoin-native yield

Babylon and other self-custodial staking developments, with the tradeoffs stated plainly.

03

Lightning Network

For people trying to actually use it, not just read the whitepaper summary again.

04

Bitcoin tax basics

A clearer starting point for long-term holders and self-custody users — not a substitute for a tax professional.

Assisted, not automated blindly

Some of what's published here is AI-assisted. I'm one person, and I'd rather use the tools available than pretend there's a newsroom behind this. Every piece still gets a real editorial pass from me — for accuracy, for an actual point of view, and to catch what a general-purpose model gets subtly wrong about a fast-moving space.

Two words, smashed together

sats — the smallest units of bitcoin
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seo — the craft I've spent years learning